The clock is counting down the final seconds of the game. The ball is in your hands and so is victory. You shoot, the ball sails through the basket—you have done it! A perfect shot for the win. You then exit the game, take off your headset and return to the real world. What you just experienced is Extended Reality in action—a far cry from earlier days when gaming was associated with introverted teenagers yelling at a computer screen in a darkened room. Let’s face it, we all want to be heroes, some of us in sports, others slaying dragons and zombies. XR allows us to live out our dreams in vivid reality by placing us in a rich immersive environment where it can all happen. This is the new age of gaming where players not only control the narrative but the setting as well. XR has had a long-standing connection with video games that account for 34% of market share. However, the potential of XR stretches beyond the gaming screen.